Professionals:From Purpose to Impact.
EHS从业者：从目的到影响
Companies need to identify and work towards a purpose which reaches beyond shortterm shareholder value. The relevance of this WHY question has become wide原由网ly accepted in the past years. Research shows that, for companies, purpose is key to exceptional performance, contributing at the same time to employee satisfaction. This goes hand in hand with people’s need to find a purpose and a meaning in what they do; they aim to integrate their whole selves into their work.
公司需要找出一个超越短期股东价值的目标，并为此而努力。这一目标在过去几年中已被广泛接受。研究表明，对公司来说，目标是卓越业绩的关键，同时也有助于员工的满意。这与人们在工作中寻找目标和意义的需要是并行不悖的；他们的目标是将他们的全部自我实现融入他们的工作中。
What does “purpose” mean for the individual?
“Purpose” is the answer to your individual WHY. It is about your passions, your strengths, your deepest motivations and your uniqueness. It is about your identity, the essence of who you are. EHS/HSE professionals have a strong sense of their own individual purposes,which possibly set them apart from many other people.
“目的”对个人意味着什么？
“目的”是对你个人原因的回答。它是关于你的激情，你的强项，你最深的动机和你的独特性。这是关于你的身份，你是谁的本质。EHS/HSE专业人士对自己的个人目标有强烈的认识，这可能使他们与许多其他人不同。
In some cases, this purpose may appear a bit intellectual. Tjeerd Hendel-Blackford is driven by a desire to see companies act responsibly with regard to the natural environment, as well as the safety and health of those that come into contact with those companies. “I am a firm believer that the EHS function, if given the appropriate status and resources within a company,is a fundamental contributor to the long-term success,profitability,
and sustainability of any business.”
在某些情况下，这个目的可能显得有点理智。TjeerdHendel-Blackford希望看到公司在自然环境方面以及那些合作公司的安全和健康 方面采取负责任的行动。“我坚信，如果在公司内拥有适当的地位和资源，EHS职能将对任何企业的长期成功、盈利能力和可持续性都做出根本贡献。”
At times, purpose may take on a rather physical appearance. Check out the video of Mustafa Tarek - Taio Torq , EHS lead at Scaffolding of Great Britain (SGB). What you will pick up at once, without any knowledge of Arabic and without subtitles, is that this guy is imbued with what he calls a „brothers-keepers culture“. In Mustafa’s words: „I am a site guy – always
have been, you find me climbing scaffolds, observing craines andfollowing permits.It s my passion.
I feel a deep responsibility towards making others safe”.
The particular focus of his caring is on the workforce from the local urban areas. Mustafa continues: “How to brake safe behavior down to people who never saw a training camp before, and who can’t read?” His approach includes accelerated learning techniques, which means he goes through all tasks with them before they are put on site to carry them out, and makes sure they acquire the appropriate know how. Mustafa’s credo is, “talk, ask, and be accretive before you take the move”. His purpose is crystal clear: “I want to make the most aggressive work environment more suitable and less dangerous”.
有时，目的会很容易被看到。如果你观看英国脚手架（SGB）的EHS主管Mustafa Tarek-Taio Torq的视频，在没有阿拉伯语的任何知识和字幕的情况下，您马上就会发现，这个人充满了他所谓的“兄弟--守护者”文化。用穆斯塔法（Mustafa）的话来说：“我是现场专家，一直以来，您都发现我在攀爬脚手架，遵守起重作业规程和遵守许可证。这是我的热情。”
“”我对确保他人安全负有深远的责任。”
他关心的重点是本地城市地区的劳动力。Mustafa继续说：“如何将安全行为传递到以前从未接受培训的人和不明白的人？”他的方法包括提高学习技巧，这意味着他要在将作业之前，先完成所有培训宣传任务，并确保他们掌握适当的专业知识。穆斯塔法（Mustafa）的信条是：“在采取行动之前，先进行交谈，询问和互动”。他的目的非常明确：“我希望使工作环境更合适，更不危险”。
Eishah,health professional with Siemens Qatar lives up to her purpose in more of a subdued, still impactful way. She says, "My career has always been in the medical health field. Being able to change and make a difference in the lives of others always being my passion. And it’s so rewarding for me to be able to see the health of others improving. Good health and nutrition nourishes our bodies and minds. Without it we can’t function properly".
Eishah，西门子卡塔尔公司的卫生专业人员，以一种更温和、更有影响力的方式实现了她的目标。她说：“我的职业生涯一直是医疗保健领域。能够改变他人并改变他人的生活始终是我的热情。能够看到他人的健康状况改善对我来说是非常荣幸的。良好的健康和营养滋养了我们的身心，没有它，我们将无法正常运作。”
For some, purpose may develop quite naturally early on in their lives. Dr. Katrin Melzer Siemens expert for product-related environmental
protection, is a case in point: “My heart has always been beating for the environment –ourplanet is so amazinglybeautiful that, for me,there was
no other way than investing all my job-related energy in environmental protection”.
对一些人来说，目标在他们生命的早期就会自然而然地发展起来。与产品相关的环境保护领域的专家卡特琳梅尔泽西门子(Katrin Melzer Siemens)博士就是一个很好的例子：“我的心一直在为环境保护而跳动--我们的星球如此之美，以至于对我来说，除了把我所有与工作相关的精力都投入到环境保护上之外，没有别的办法了。”
Purpose may also unfold from personal tragedies. Workplace safety speaker Louise Taggart: "My younger brother died in an entirely preventable workplace incident and I'm driven by the need to prevent any other family from having to go through what my family already has gone through, and what we'll forever continue to go through. Health and safety is not all about rules and regulations, at the heart of it is people, loved ones who should be cared for and who should get home safe and sound at the gtFnGqpqfend of each and every working day".
目的也可能从个人悲剧中显现出来。工作场所安全发言人路易斯塔加特（Louise Taggart）：“我的弟弟死于完全可以预防的工作场所事故，我迫切需要防止任何其他家庭经历我家庭已经经历的事情，而我们将永远继续下去，健康和安全并仅仅是规章制度，其核心是人，被爱的人以及应该在每个工作日结束时安全地回家的人。”
Be it strategic or operational, vociferous or low-key, basedonmaturation
or a spontaneous experience – personal purpose will provide youwith
the motivation and perseverance to advocate your convictions, and it can generate enormous impact. However, translation into action is required. “Serving the world to make it a better place” is a strong statement. What all is necessary to implement this goal?
无论是战略性的还是操作性的，高声的还是低调的，基于成熟或自发的经历--个人目标将为你提供动力和毅力来倡导你的信念，它会产生巨大的影响。然而，需要将其转化为行动。“为世界服务，使世界变得更美好”是一个强有力的声明。要实现这一目标，需要做些什么？
How to translate your individual WHY into HOW?
如何将你个人的为什么变成如何去实施？
Tjeerd,Mustafa,Eisha,Katrin,Louise,their personal purposes may be quitedifferent from each other. But they have three key ingredients in common:
Tjeerd，Mustafa，Eisha，Katrin，Louise,他们的个人目的可能是截然不同的。但它们有三个共同之处：
1. They all have clearly defined their personal fields of action. They are aware of how the can best deploy their personal purposes even if surrounding conditions are less than perfect. Katrin says: “I really always wanted to get into photovoltaics because I have been fascinated by the idea of generating electricity from sunlight. Myactivities re-focused into product-related environmental protection. And I have been extremely happy wit原由网h this path my life has been taking.“ – You may learn from these leaders – with clear-cutplans as toturning theirpurposeintoaction,to further
developing their skills, and successively broadening the scope of their fields of action.
1、他们都清楚地界定了他们的个人行动领域，他们知道如何才能最好地实施他们的个人目的，即使周围的条件不够完美。卡特林说：“我真的一直想进入光伏发电领域，因为我对利用阳光发电的想法非常着迷。我的活动专注于与产品相关的环境保护。我对我的生活一直走的这条路感到非常高兴。“--你可以向这些领导人学习--制定明确的计划，把他们的目标转化为行动，进一步发展他们的技能，并不断扩大他们的行动范围。
2. They connect their personal purpose with their companys purpose.
These leaders, too, ask themselves every once in a while if the purpose claimed by their companies is merely a marketing message. They accept that potential conflict, they take it seriously, and they c//www.58yuanyou.comonnect colleagtFnGqpqfgues who also search for meaning. Communication, relationships, connecting: more and more future leaders select employers according to these potentials. For example Will Weatherford, Director Environment Health Safety at FieldCore. During his 25+ year career he opted only for companies which offer the formulation of meaning and the improvement of the lives of their employees.
2、他们把自己的个人目标和公司的目标联系起来，这些领导者也会时不时地问自己，公司宣称的EHS目标是否仅仅是口号？他们接受潜在的矛盾和冲突，他们认真对待它，并寻找志同道合者。沟通、人际关系、合作：越来越多的未来领导根据这些因素选择雇主。例如Will Weatherford，FieldCore 环境健康安全主任。在他25年多的职业生涯中，他只选择那些真正关注EHS并改善员工生活的公司。
3.They turn their personal purpose into business performance. In order for progress to happen, we have to put ourselves in someone else’s position, to understand other people’s needs and goals. On this basis, we then need to translate EHS topics into the language of business, the language of participants in training courses, or customers and to demonstrate the contribution EHS makes to achieving set goals. For Will, transporting EHS performance into business results is key. This means building bridges. Will: “I am always driven to understand differences: local attitudes, beliefs, preconceived notions of an EHS partner, breaking down barriers and contributing to better solutions and services”. His key message:
3、他们把个人的目标转化为商业业绩。为了取得进步，我们必须把自己放在别人的位置上，去理解别人的需要和目标。在此基础上，我们需要将EHS主题转化为商务语言、培训课程参与者或客户的语言，并展示EHS对实现既定目标的贡献。对于威尔来说，将EHS性能转化为业务成果是关键。这意味着相互理解。威尔：“我总是被驱使去理解差异：当地的态度、信仰、对EHS合作伙伴的先入为主的观念、打破障碍、为更好的解决方案和服务做出贡献。”他的主要信息是：
“Taking care for people means taking care for business”.
To be successful as an EHS leader, formulate your purpose and define your expectations regarding the impact you wish to produce on your community as a result of you realizing your purpose. Go on to live your purpose, connect, act. All the best on your path to self-realization!
“关心人就意味着关心生意”。
要成功成为EHS领导者，请制定您的目标，并就实现目标后希望对社区产生的影响定义您的期望。继续实现自己的目标，沟通并行动。 祝自我实现之路上一切顺利！
